Poster 1:

Pros:
- My target audience said that I had used an effective layout whilst I was arranging this poster, as my information isn't cramped together.
- They said that they liked how I had used a constant house style throughout my posters and had only chose a limited number of colours, which complimented each other well.
- Additionally, they said that I liked how the colours which I choose were bright and bold. As they felt it would be effective for a pop poster and they also thought that it was appropriate for my target audience.
Cons:
- My target audience disliked how there was a lack of detail within my mock up, they said it looked unprofessional for a mock up.
- My target audience said that I could have chosen a better image for my poster, as people might be unsure of what song the quote is from, if they weren't fans of the artist
- They also felt that my poster would only really target at the singer's own fanbase, as there wasn't really anything that I had specifically done which could attract a wider audience.
Poster 2:

Pros:
- My target audience liked how I had actual included information about what I would put in my poster, than within my previous mock up.
- They also liked how I had clearly mentioned the album name, as well as my artist.
- They also thought that my layout for the bottom of my poster was good as they liked how I spaced everything out.
Cons:
- Although this was only a mock up, my target audience disliked the image I had chosen, as it showed no similarities to my chosen artist.
- They also felt that I had used too many colours on this poster and they felt the use of too many colours would draw my audience's attention away from the information
- Finally, they disliked the layout of this poster, as they felt that everything was spaced out too much - which can make my mock up look like it's lacking information and detail.
Poster 3:
Pros:
- My target audience felt that this poster was effective as it was more eye-catching due to the smaller range of colours which I chose.
- They felt that I had use a good amount of information, as they liked how I had mentioned detail within the text box and what I would include within my poster's kicker.
- They also liked how the image I had chosen displayed the my chosen artist's CD, they felt this was effective because it would give my target audience an idea of what her CD is, rather than just mentioning the album's name.
Cons:
- However, my target audience disliked the image I had chosen, as they felt it was silly and unprofessional due the man photo-bombing the singer.
- They also felt that my that the colours I used weren't effective for a pop poster, as they felt that the colours I chose were quite dull compared to other existing artist's posters.
- Finally, they also thought that I had placed too much information down the left hand side, and it would be better if I decided to space this information out more.

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